Hermes scarves made of silk have become one of the world’s most recognizable accessories. With a collarboration of Hermes and Buren, Buren had the idea of printing his “photo-souvenirs” onto scarves. Burens photo souvenirs are collections of his photographs of his own work and of his travels all over the world, with emphasis that photos are mere reminders of an event or environment and not a representation of it. Twenty-two of his photos were selected including imagery of his own work, a flag-lined street, a fragment of architecture, geometric shapes, a fishing port, a sunset, flowers, and a Baroque dome. These photos are framed by Buren’s iconic 8.7cm wide alternating stripes of multiple colors. With the 22 photos and color options including sky blue, dark blue, yellow, black, orange, pink, red, green and purple for the stripes, 365 original and unique scarves were created. In order to transfer these images onto silk, they had to use ink-jet printing which allowed for more colors to be used than the original printing techniques. The stripes surrounding each photo-souvenir are a “visual tool” to create a connection by focusing into the image, but all creating a difference of context that make each scarf have its own contextual meaning. This framing technique is seen throughout Buren’s works, as his stripes can be used as a “view-finder” or “telescope” to direct the viewer into a specific perspective.
Available for purchase: €5,000.00 or $5,274.00
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Link to video:
http://editeur-en.hermes.com/editions/h2-daniel-buren/photos-souvenirs-au-carre-2.html#