1. I would like to learn more about typography and choosing the right fonts for projects/designs/papers.
  2. I would like to be comfortable with Adobe Illustrator, InDesign, and Photoshop.
  3. Have a large collection of resources to help me overcome hurdles in design and marketing.
  4. Be proud of the re-branding assignment I complete and submit. I don’t like turning in shoddy work and hope to produce something I can be proud of despite my limited experience with design and marketing.
  5. Feel like I have grown as a designer and have more confidence in my skills.

 

I feel that I met most of my learning goals this term. I learned a lot about typography and extending my interest into many in-depth font searches. I found lots of great fonts to use, and I learned a lot about what looks good and how to use script fonts with minimalism in mind. I am happy with the vast, cavernous collection of fonts I have amassed, and feel comfortable discussing fonts and font choice with people. I have also taken this knowledge and created a small logo for the student group I facilitate!

I am definitely more comfortable with Adobe, but still far from feeling fluent in design software. Illustrator was especially scary for me and I feel like I overcame my trepidation through this class. I would still like to learn more about InDesign.

I have gathered a lot of resources for further research and skill development.

Looking back at my rebranding assignment, I do feel proud of my designs. I think I captured the character of the JSMA (the institution I re-branded) and kept consistent design focus on minimalism throughout my collateral. As I mentioned earlier, I even created a logo for the JSMA student group using similar fonts and design elements.

I absolutely feel like I have grown as a designer. I am no longer afraid of trusting my design instinct and I feel like I can create basic designs and posters when needed.