At the beginning of my class, I tell my students that my main goal is to help them transition from a student to a professional. To do that, they have to change the way they think, work, act, talk, relate. They have to embrace uncertainty and ambiguity. Get out of … Continue reading
As my students work on their projects to improve General Education at UO, I am reminded by this post that they need to be really clear about what change they are trying to make and how people on the ground will actually make that change. This post by the Heath … Continue reading
Chip and Dan Heath – authors of “Made to Stick” – have a new book out on how to effect change. “Switch – How to Change When Change is Hard”, highlights some simple, yet powerful, rules based in solid research on the psychology of behavior and cognition about how to drive change. One of these […] Continue reading
How Obama Is Using the Science of Change – TIME Very interesting article from Time magazine on the science of getting people to change their behavior. Consider how these ideas will relate to your proposal and persuading others.
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