“When traversing the web, most site visitors will stay on a page 250% longer when there’s embedded media, Sean Creeley tells me. This stat is based on findings from a Google AdWords test he ran last year.”

“Creativity with content marketing is the trend, especially with a focus on visual marketing. Consumers are 44% more likely to engage with brands if they post pictures than any other media and viewers are 85% more likely to purchase a product after watching a product video.”

1. Use curation tools