How Responsible Brands can Fight Stigmas

Today’s white paper is by MABR student Hannah Reinhardt and focuses on how responsible brands can fight societal taboos to bring important issues into the spotlight. Hannah shares stories of brands bringing topics such as feminine hygiene, depression, and people with disabilities into the public discourse.[embeddoc url=”https://blogs.uoregon.edu/mabr/files/2021/06/Stigma-Fighters_-White-Paper-.doc” download=”all” viewer=”microsoft”]

White Paper Showcase: Black Athletes and MLB

Today we kick off our white paper showcase. We start with a piece by Nathan Clark, whose white paper addresses the decline of Black athletes in Major League Baseball, what it means for the MLB brand, and what they can do to address this. This is important work given MLB’s engagement in the fight against voter suppression–let’s see if they can continue to fight for diversity and equity in baseball.[embeddoc url=”https://blogs.uoregon.edu/mabr/files/2021/06/White-Paper-MLB.pdf” download=”all” viewer=”google”]