Sexuality and the Star Persona
Rock Hudson was an American sex icon in the 1950’s. He had classic features of the American male that females find attractive. Handsome face, deep voice, broad shoulders and chest, and he was clean cut. His off-screen persona was built around him being a wholesome American man. He looks the part of a suburban husband, a feature in males that was so valued in the 1950’s. Furthermore, his on screen roles further established this image, showing him as a womanizer.
When the truth about Hudson came out, it was incredibly hard to believe for the people of the United States. This shocking news showed the world two things. The first is that a star’s persona can be entirely false and manufactured. The persona is a product of the film industry and the star system. The second effect was that it revealed true access to Hudson for the first time, but more importantly a truth about the gay community that was not understood, for some reason, at that time. This is that a man can be handsome, masculine, good, and gay. However, what is reassuring is that progress has been made, and there are contemporary actors these days with similar qualities.
When thinking of someone in today’s time period who reminds me of the story of Rock Hudson, I immediately think of Neil Patrick Harris. While he is not necessarily as “manly” as the images of Rock Hudson (hairy chest, big and broad shoulders) he is still considered a handsome man with a lot of heterosexual features.
The first thing I want to point out is Neil Patrick Harris’ role in the great television show “How I Met Your Mother”. In this show, he is one of the main characters, and he is constantly bringing home women to sleep with. He loves to wear suits, drink, smoke cigars, and go out at night to flirt with women in hopes of bringing them home. If one didn’t know of the actors real sexuality, this show would lead you to believe that he is incredibly heterosexual. In fact, in this show his character is trying to set up his friends with girls too.
Another main portion of Neil Patrick Harris’ career is his involvement with advertising with Heineken. Most of the time, beer is associated with masculinity. This brand of beer chose a gay man to be the face of their product, which shows that the lesson of Hudson’s story has been learned for the most part. This is the lesson that a gay man can maintain masculinity – that sexuality is not linked to masculinity or femininity.
We still live in a world where people may not be comfortable being truthful about their sexuality. However, I think it is good thing that sexuality does not define someone’s star persona in some cases. Neil Patrick Harris and Rock Hudson are two homosexual men who both had success acting and representing themselves as masculine, womanizing characters. I am looking forward to more progress with disconnected sexuality and star persona’s if necessary, or embracing sexuality as a part of it!