In J452, Strategic Public Relations Communications, the objective of the CSR memo assignment was to write a letter to the CEO to propose a CSR program using the strategic class lessons. Another objective was to conduct research on the organization to see what CSR program would fit best with the company’s values and persuade the company to conduct this program. I chose to propose a Make-A-Wish CSR program to Dutch Bros Coffee. My vision for this assignment was for the email to persuade the CEO to conduct this program because it will be beneficial to Dutch Bros and make an impact in the community.[embeddoc url=”https://blogs.uoregon.edu/hblairj452/files/2018/04/J452-CSR-Memo-268s3be.docx” download=”all” viewer=”google” ]