Category: infodesign

Event Poster

Assignment Description: Students will create an event poster for their midterm. One of the primary challenges in Event Poster design is working with applying content in a larger space/format. The expectation is to work with a common poster design size of 11×17. Issues of working with images, artwork, typography, and other design elements will be addressed.

I designed a poster for ELAN’s upcoming fundraiser Beats & Brushstrokes. We’re holding a competition so we’ll see if mine is chosen.

 

Event Poster

 

Reflection: Since I decided to make a poster for Beats & Brushstrokes, I had to make everything black and white. I had the idea of putting the words on a record and thought it would be pretty easy. It turned out, typing on a path (especially an arced path) is very difficult. I had to play the with the paths a lot and I’m still not completely satisfied with them. Also, the words in the center of the album took up a lot more space than I expected, so I had to put them on many different arcs. All the information is made up because the event details are still TBA. The biggest problem is the color changed when I saved it as a PDF. The image is now a lot greyer. I’m not sure how to fix this.

Collateral Drafts

Assignment Description: Students will apply their logo in common collateral materials that will be included in their Graphic Standards assignment. Along with lecture, handouts and resource links describing and modeling organization graphic standards are provided. Past cohort examples are made available for reference to clarify both collateral material development, specifications and production, as well as specific criteria for producing the graphic standards assignment.

Here are my collateral drafts for my Cultural Administration project Grapes of Craft. Click on PDF links below to see each design individually.

business card

envelope

letter

Reflection: I got the idea to have the red arc from sketching templates of the business card and looking at the Google images of the business collateral design. I felt that I need more color somewhere and a way to divide the plain. The difficult part was figuring out where to place the red arc in each of the types of collateral. My original idea was to put the logo in the red for the envelope and letterhead, and change the circle in the wine glass to white, but I quickly realized that did not look right. So, I had to play with placement and I think I like how they turned out. I tried to balance the white and red and minimize the amount of red used as to save money on color ink. The hardest part was actually placing them all together on one sheet. I used Photoshop to add drop shadows and strokes for this.

Display Ad

Assignment Description: Students will create a display ad using their brand to promote an event, activity, services, or recognition of their organization. Students are introduced to common advertising campaigns, venues, and specifications.

Here is my Display Ad for my Cultural Administration project Grapes of Craft.

Note: this is my old Display Ad. I have since re-done it for my Graphic Standards.

Click to see image better:

 

Display Ad

 

Reflection: This is the project I am least proud of. Hence, why I redid it. I had a hard time thinking of a design for this ad. In the end, I made a fairly simple ad. I made 3 planes and included the proper information, making the event and date the main focus. I had to edit the image of the wine glass in Photoshop so only the red color was visible. The hardest part was actually coming up with a short description of the event, but I think if I saw this ad, I’d go to the event. I actually spelled everyday wrong, which has been fixed for the new ad. Shows how important it is to have editors.

Photoshop Photoplay!

Assignment Description: As a means to introduce basic image manipulation and artwork creation using a bitmap program, students will makeover an image provided to them.
Click on the image to see it larger.


My Photoshop Photoplay for Adv. Info Design

 

Reflection: This was definitely the most fun project for this class. I used the clone tool a lot to recreate the fat aliens (they are literally made of fat) going up into the UFO. I also used the clone tool to finish Captain Jack’s hair because the picture cropped off the top of his head. The hardest part was creating the background. I cut off the top of the background and then replaced it with a picture of a black hole. Then I place another picture of warp speed over that picture at a lower opacity. Finally, I placed a lens flare behind the Tardis and created an outer-glow for the background images. I really like how these effects turned out. My goal was to make it look like the Tardis was emerging from the black hole. It may not have that exact effect, but I think I did fairly well for picking up Photoshop again after many years.