by Tanner Smith | Feb 26, 2024 | AHPR Blog
On April 20, 2010, one of the largest marine oil spills in history took place in the Gulf of Mexico, called the Deepwater Horizon. Approximately 41 miles off the coast of Louisiana, the deepwater oil rig – owned and operated by offshore oil drilling company Transocean...
by Tanner Smith | Feb 6, 2024 | AHPR Blog
In the dynamic world of social media, TikTok has emerged as a powerhouse platform, reshaping the influencer marketing landscape. While mega influencers with millions of followers grab headlines, a new wave of influence is taking center stage – micro-influencers. These...
by Tanner Smith | Jan 9, 2024 | AHPR Blog
In public relations, only some artists are as adept at crafting a compelling narrative as Taylor Swift. With her resolute mission to reclaim ownership of her musical legacy after a tumultuous split from music manager Scooter Braun, the excitement surrounding her...
by Tanner Smith | Jan 9, 2024 | AHPR Blog
Public Relations is an industry that is always changing and adapting. To be a good PR practitioner, you must be able to understand new trends and be innovative. The same applies to AI and technology. With the emergence of AI, many in the field are worried that it will...
by Tanner Smith | Jan 9, 2024 | AHPR Blog
SKIMS, the rising shapewear company whose mission is to “empower individuals to feel confident in their skin,” has sent shockwaves through both the fashion and sports industries with their latest partnership with both the NBA and WNBA. The recent partnership involved...
by Tanner Smith | Nov 19, 2023 | AHPR Blog
November is National Indigenous People’s Heritage Month. There are countless Native Americans and Indigenous peoples working in the world of public relations- many of whom serve to campaign for environmental rights, as advocates for Native peoples, and much more. Here...