Presenter(s): Helena Kresky − Environmental Studies
Faculty Mentor(s): Sarah Wald
Poster 165
Research Area: Humanities
My research seeks to address the ways in which Bark and other public land organizations can reevaluate their outreach and advertising methods to foster diverse and inclusive events that all can enjoy. Working with Bark’s public events, my research is tailored to provide them with ways they can improve their strategies to reach out to groups currently underrepresented on public lands. Public land exploration and survival has become a way to define the American identity yet many individuals are excluded from enjoying public lands even if that exclusion is not intentional. This research addresses some of the ways in which event outreach and advertising can exclude individuals, and how we may be able to adjust outreach in order to help others feel included and address their needs.