I am very excited to be taking this class, namely because I am interested in the relationship between media and marketing, how to get your point across with limited [type, advertisement] space. Ways of capturing ones interest with a few lines or images reacts with the mind in ways that are attractive or similarly repulsive. What is attraction? What makes something more attractive than others? I hope to learn how to use color and type in more effective ways that shape the context of what is being shown. Exploiting new means of media is important as an arts manager and illustrator alike; social media and online media (interchangeable?) are not going away, ever, and we need to be on the forefront of learning its various and mysterious ways. My goal is to leave this class with a better understanding of branding and corporate identity, through marketing and graphics tools, and how that relates to a managerial position.
More thoughts later?