Reflections/Learning Goals

1.)Develop a basic of understanding of graphic design and it’s functions.

I feel I now have a basic grasp of some of the core concepts and am excited to move forward!

2.)Comfortably navigate digital platforms like Adobe Creative Suite and WordPress.

I definitely feel more capable than the beginning of the term but still have a long way to go! I am interested to learn more about Photoshop and InDesign.

3.) Explore marketing techniques of successful art organizations.

By looking at the logo designs/case studies my fellow cohorts I feel I have a greater understanding of what marketing techniques are being used by arts organizations.

4.)Create an effective brand for my prospective music education organization.

Not yet, but definitely on the top of my “to do” list over winter break!

5.) Understand what marketing tools and resources are available to an aspiring arts entrepreneur in the Eugene area.

The Facebook workshop conducted at The Hult Center was extremely helpful. I also found a lot of value in learning how to design display ads/posters.

 

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