The latest Volvo commercial is going viral with almost 35 M hits in less than a week. This 1:17 min video shows great action. I was always told by my production professors that if i wanted to do a rack focus or zoom out shot i better show something not seen and introduce something cool to the scene. it’s also kind of like what Wes told us in class don’t show all things at once. This is a perfect example of that. According to the makers of this commercial the 53-year-old Jean-Claude Van Damme did this dangerous action for real and in only one take. They had the usual safety precautions but still it’s a badass moment. Enjoy the action!
November 20, 2013 by email@example.com
Category Week 6 | Tags: