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Creative Strategist

Levi’s Give a Pair, Get a Pair Campaign

 

In this Creative Strategist course, Isabella was assigned to work with two of her peers on creating a groundbreaking campaign. Isabella gained experience in working on strategies, concepts, and executions. The team’s campaign is called “Give a Pair, Get a Pair” and it revolves around Levi’s jeans and sustainability. The goal is to be able to reduce water usage in jean production by encouraging the repurposing of old pairs of Levi’s jeans and other Levi’s denim. Isabella and her team spent about eight weeks learning about each step to get to a final pitch deck. Below is their final deck.

Give a Pair, Get a Pair

 

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