Archive for the 'Uncategorized' Category

Diffusion of Innovation Theory

  Zan Schindler Charity: Water Social Media – Diffusion of Innovation   Since its inception in 2006, Charity:Water has amassed more than 1.4 million Twitter followers, 274,000 likes on Facebook, and over 151,000 Instagram followers. The sheer numbers indicate that the public has responded very well to their message: everyone should have access to clean drinking water. They utilize social
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Action Assembly Theory

Charity: Water Social Media – Action Assembly Theory Christopher Avery   Charity: Water has reinvented the way that charities interact with the masses. Their mission is to tackle and idealistically end the water crisis that is currently occurring around the world. They attempt to do this, by spreading their information through multiple social media platforms. Created in 2006, this non-profit
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Systems Theory

Charity: Water Hannah Harris Systems Theory & YouTube   Charity: Water is a non-profit organization that was created in response to the increasing issue of a lack of clean drinking water. CEO Scott Harrison created a plan to provide people in developing countries with the most basic human need; clean water. Harrison thus established Charity: Water, an organization with the
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Social Exchange Theory

Charity Water Ryan Ramirez Charity Water is a non-profitable organization, whose objective is tobring clean and safe drinking water to developing nations across the globe. Through their use of the social exchange theory, Charity Water establishes a great public relationship within their partners, consumers and countries involved. According to A Theoretical Basis for Public Relations, the social exchange theory uses
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