Learning Goals Reflection

As I think back to what I wrote for my initial learning goals for this course and what I ended up learning, I think in the end I did learn much more about technology than I knew going into it. Becoming more technologically literate was a primary goal of mine, since I considered (and still do, just a tiny bit less so now) myself a bit technologically illiterate. I feel the smallest bit more prepared to handle tech in the 21st century, but there’s still lots more to learn, which is why I plan to take comparative tech in spring term.

I feel like I know more about branding than I ever thought I would, and enjoyed creating a logo and branding an organization. I wrote that I wanted to get better at visual layouts, and through the branding project and course readings, I feel I have a much better handle on that aspect. I think that the whole project, and the actual incorporation of course materials and Adobe Illustrator and InDesign skills, was really helpful, and I enjoyed branding for a real client. I think the reality of the project was wonderful practical experience.

Going forward, I would like to further explore marketing, with regards to budgeting, strategy, and business aspects. I’m also intrigued to explore different media in branding, and learning more about social media marketing, print media, and creative forms of marketing.

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